YouTube Channel & Podcast Brand
Mac & Bleu
A YouTube channel built from nothing to 18,000 subscribers and more than 2.1 million views — with a weekly podcast brand around it.
YouTube · WordPress · MySQL
Mac & Bleu started in March 2022 with an empty channel and a premise: a Phoenix business podcast, "Building the Future," talking to the people who build the region. We built the whole machine behind it — the channel's branding, the thumbnails, the upload cadence, the YouTube marketing — and the WordPress site that carried episode scheduling for a new show every Monday, guest and listener reviews, and subscribe paths to every platform. The channel now has 18,000 subscribers, more than 2.1 million views, and over a thousand videos published. Nobody bought that audience. It was built one Monday at a time.
- 0 to 18,000 YouTube subscribers
- More than 2.1 million views on the channel
- Over 1,000 videos published since March 2022
- Branding, thumbnails, upload cadence and YouTube marketing
- WordPress site with weekly episode scheduling and reviews
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