Port St. Lucie web design that does a neighbor's job for someone who hasn't met one.

A referral does three jobs in one sentence: it says you're real, you do good work, and you'll show up. A person who moved here last spring may not have anyone to say that sentence, as we see it, and that leaves the homepage to say it for you. So we'd design it for a stranger. Real photos of real jobs, a name and a face, the places you go, and a price range if you're willing to give one. A plumber's or a roofer's site built that way looks plainer than a stock-photo template, and we think it does better at the job.

Those photos have a weight, and small screens have limits. We have no city figures here, so these come from 1274 sites in our 31-city sample. Half those homepages weighed more than 3.08 MB, and 383 of 1228 stayed under 2 MB. 165 of 1228 served at least some images too small for the screen, which spoils a good job photo. 62% failed the contrast check on at least some text, and 22% had some tap targets too small or too close. On 47%, a heading jumped a level somewhere. None of that is about any business here. It's a list of what to look for on yours.

New sites run from $1,500 to $5,750 at a fixed price, up to 70 pages, and online stores begin at $2,500. If you like how yours looks already, design fixes are the cheaper road, with repairs from $149. The Port St. Lucie report has the fuller argument. Send us your site and the job you most want more of, and we'll tell you what a stranger would miss.