Tacoma web design with job photos that hold up on a phone.

Design in Tacoma has two jobs to hold at once, going by what we measured. The median homepage we tested weighs 2.03 MB against 3.08 MB in our 31-city sample, and 21 of 43 came in under 2 MB. Tacoma's homepages also fail the check for pictures too small for the space they fill more often, 28% against 13%. With construction jobs at about 1.3 times the national share in Pierce County and a median home value of $479,600 in the city, we'd expect plenty of Tacoma sites to be selling work a buyer wants to look at. So we'd start with the job photographs at a real size, then build the page weight around them.

The rest of the look is unremarkable, which is good news. Color contrast failed on 58% against 62%, about the same, and still more than half the sites. Tap targets failed on at least some elements on 26% against 22%, also about the same. The main content took a median of 6.2 seconds to show on a simulated phone against 7.4, and 33 of 43 still took over 4, so light isn't finished. What goes on the page depends on the buyer. A builder needs finished work and the towns covered. A freight supplier needs one screen on what it handles. A roofer needs close-ups a homeowner can make sense of.

Websites run from $1,500 to $5,750 at a fixed price, up to 70 pages, and each package lists content writing, lead form capture and online booking. Online stores start at $2,500. If the structure is sound and only the pictures are soft, a design upgrade may do, and repairs start at $149. The full test is in the Tacoma report. Send us your homepage and your three best job photos, and we'll tell you which job it is.