Electrical web design agency
Before she asks what it costs, she wants to know who's opening the panel.
Electrical work makes careful people careful. We build electrician sites that answer the safety question first, then send a fan install to a calendar and a panel upgrade to an estimator.
Free 15-minute call · written quote · build starts within 24 hours
Fixed prices, published
- Up to 10 pages$1,500
- 11 to 20 pages$2,250
- 21 to 50 pages$3,750
- 51 to 70 pages$5,750
Each one includes SEO, design, content writing, content management, lead forms, online booking and a year of support. See the full price list.
What we measured
47 independent Phoenix-area home-service trades, tested on a simulated phone. Homepages only, totals only, and no business is named.
66median mobile speed score, of 100
6.2suntil the main content shows
13%offer online booking on the homepage
43%show a phone link and no form or booking
From our Phoenix-area website tests. A small group can swing on a few sites.
A wall switch and a new service panel are two different sales.
Electricity frightens people a little, and they're right. So the first thing your site owes a stranger is a name, a license number and a plain sentence on how you handle permits, in your own words. A slogan won't do that work. A photo of a tidy panel will do some of it.
Then the site has to sort the job. Somebody with a fan to hang will happily take a time slot. Somebody adding a charger has a question no slot can answer: will my panel take it? She needs a place to send three short answers and a picture of the label. Only 47% of the home-service sites we tested have any form on the homepage, and some of those may be newsletter sign-ups. All the home-service trades are in that count, so read it as a rough measure of how open this is.
Our model is Bleuwave Electrical, where a deep catalog runs from one outlet to data-center power and still reads simply, with EV charger pages down to the brand. For a sense of the answer homeowners are after, read the EV charger question. How we build is published, and so are the prices.
What we build against
- A homeowner can't find a license number before she lets a stranger open the panel.
- A charger inquiry arrives as a phone number and the word help.
- Fixed-scope jobs that could book themselves wait in line behind service upgrades.
- One Residential page has to cover everything from a switch to a whole service change.
- Rebate amounts on the site are from a program page nobody has checked since it was posted.
Inside a electrical website
Small jobs book. Big jobs get scoped. Dangerous ones get told to stop.
Big jobs need full pages, because each carries real questions. Will the panel carry a charger? What is a load calculation, and do I need one? How long is the house dark? Who deals with the utility? We write these with you, in the order a homeowner worries about them, and we'd ask you to correct the electrical before it goes up.
Small jobs need the opposite: a short page and a calendar. In our view, recessed lights, fixtures and fans tend to have a predictable scope, so they can book directly, with the job type already set on a request for your office in ServiceTitan if that is where you dispatch. You decide which jobs qualify. Anything that touches the panel goes to the estimator.
Then there is the reader with a burning smell. That page should tell her to get safe first, and to call emergency services or the utility when it's dangerous, in words you stand behind. Only after that does it give your number. We think it's the most important page on the site, and it sells nothing.
The pages an electrician's site can't do without
Panel upgrade
Warm breakers, flickering, amperage options and how the power gets cut and restored. A big, careful sale that deserves a full page.
EV charger installation
What Level 2 means, which chargers you put in, plug-in or hardwired, and a dated note on where rebates come from.
Standby generator
Sizing, transfer switches, gas supply, permits and upkeep. We would expect this reader to be thinking about the last outage.
Electrical hazard
Sparks, hot outlets and burning smells. Safety first, then your number. We think a reader remembers who told her to get out first.
Lights and fans
The small work people are glad to book online, kept short so they can finish it standing in the hallway.
Commercial electrical
Work for landlords and shop owners, on its own page so a homeowner never has to read about it.
Tools that turn a vague worry into a quotable job
Who holds the license
Your license number, your classifications and one sentence on permits, placed near each booking button. What your license requires you to display is a question for your licensing board. Bleuwave Electrical puts its background-checked, on-time promises up front for the same reason.
A picture of the panel, up front
Ask for a picture of the label and the breakers. We'd expect an electrician to learn something from it before the visit. Your license holder decides whether a photo helps and what a homeowner should touch to take one. Bleuwave's free-estimate callback feeds a lead tracker of its own, and a contact form wired to ServiceTitan can do that job for a shop on that system.
Three questions about the charger
What she drives, how big the panel is, how far it sits from where she parks. The answers beat a vague call. Bleuwave Electrical has its own charger pages for Tesla, Rivian, ChargePoint, Wallbox and Emporia.
Forms a phone can read
In our Phoenix-area sample, 23% of the form fields we counted on homepages had no label we could find. Your charger form is only as good as its labels, which is one of our smaller mobile fixes on an existing site.
Booking split by size of job
Fixed-scope tasks take a slot. Anything bigger asks for an estimate. Live Wire Electric, a fictional company we built as a demo, puts flat-rate work in a tab panel where it can be compared.
Mistakes that cost an electrician the careful customer
- Selling to the reader with a burning smell, when she should be told to get safe first.
- A single Residential page stretched from a wall switch to a full service change.
- Rebate amounts copied once and never looked at again, sitting there like an unpaid promise.
- Calling the whole crew master electricians when the license says otherwise.
Why electrical contractors hire someone like us
We have made a deep catalog read simply
Bleuwave Electrical runs from a single outlet to data-center power, with pages for permanent roofline lighting and individual charger brands. It's hand-coded to stay fast as the list grows.
We don't guess at the code
We write what you tell us and ask when we don't know. What a permit covers, or what a rebate pays, comes from you, your licensing board or the program itself, and it carries a date if it can change.
Small jobs can run themselves
A fan install shouldn't cost a dispatcher ten minutes. One API integration comes with each package, so routine bookings can reach your dispatch software with the job type set.
Electrical work, live right now.
The full portfolio
They made the technical side feel clear.
We talked about goals first — then platforms, content, search, and automation.
What stood out was the balance of design and operations.
The site looked polished, but the real win was behind the scenes: better forms, cleaner handoffs, stronger tracking, fewer manual steps.
A complete demo for this trade
A dispatch board, live in the hero.
Live Wire Electric is a electrical contractor we invented so you could see the work instead of reading about it. Jobs land on a map of the service area as the page loads. Services split into panels a homeowner actually navigates, and flat-rate pricing sits in a tab panel where it can be compared.
Open it on a phone. That is where the difference between a real build and a template stops being a matter of opinion.
Live Wire Electric is fictional. The design is not.
Questions we hear a lot.
What does an electrician's website cost?
By page count, published: $1,500 up to 10 pages, $2,250 for 11 to 20, $3,750 for 21 to 50, and $5,750 for 51 to 70. Six core pages plus a few towns fit in the first or second tier. Charger brand pages add up fast, and five of them count as five. Each price covers SEO, design, content writing, content management, lead forms, online booking, one custom API integration and a year of support. See pricing.
Should our site name panel brands with a bad reputation?
That is your call, and it deserves some thought. Naming them can help a homeowner recognize what's in her garage. Stick to what you can back up, tell her an electrician needs to look at it, and have your license holder and your counsel sign off on the wording. Don't scare anyone into a sale.
How do we keep rebate information from going stale?
Send readers to the program's own page and leave the dollar amount there. Date the section, and look again when the date gets old. Programs can stop and restart without telling you, and a date beats a confident number that stopped being true last spring.
Which electrical jobs can customers book online?
You decide. We'd start with tasks that tend to have a predictable scope, such as fixtures, fans and added outlets. If it touches the panel or the service, route it to an estimate request so an electrician sees it first. A ServiceTitan booking setup can apply that split for you.
What should we say about permits and licensing?
Say how you work, in plain words, and show your license number. We won't tell you what a rule requires, and we won't write it as though we knew. Check your wording with your licensing board or your own counsel, and we'll put what they approve on the page.
Are charger brand pages worth building?
We think they can be, if you actually install those brands. We'd expect a Rivian owner with a question to search differently from a Tesla owner, and Bleuwave Electrical gives each a page. We can't promise what those pages will rank for. If your charger work ties into solar, our notes on solar websites may help.
Do you handle Google and the ads as well?
Yes. Electrician marketing starts from $575 a month, priced by complexity, setup and budget, and you pay ad spend directly to the platform. SEO is built into each website package as well. We make no promises about rankings or call volume.
Where to look next
- Electrical MarketingThe full marketing playbook for your trade: SEO, ads, and season strategy.
- How We BuildThe hand-coded stack behind the PageSpeed scores.
- Pricing & EstimatorSlide to your project size — real numbers, in the open.
- SEO ServicesBuilt to be found, then tuned to stay found.
- Already Have a Site?Repair, upgrade, or rebuild, with the honest verdict first.
- ROI CalculatorRun your numbers before you spend a dime.
- Handyman & Home Services Web DesignForty small jobs, one crew. We help keep the schedule full between the big ones.
- Pool Service & Repair Web DesignA valley full of pools means steady work. We help keep your route booked.
- Solar Installation Web DesignHigh-ticket installs in one of the sunniest markets in the country. We help you win the leads.
Put your license number where the worried can find it.
Tell the developer which jobs you'd book online and which you'd want to see first. It takes fifteen minutes, and the price comes in writing.